The Why?
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Winter in Indiana can feel heavy — the lack of sunlight, the bitter cold, and the absence of color can really wear on you. And when you run a mostly seasonal business, the unknowns of winter revenue can make your mind drift into doubt.
This being my first real winter season doing this has honestly put me into a bit of panic mode at times. I know I’m capable of doing many things well, but lately I found myself stretching my offerings into areas I normally wouldn’t — mostly out of fear of not being able to support my family the way I once did.
Recently, two important people in my life asked me questions that brought me back to ground zero:
What are you truly passionate about? What do you want to be known for?And… why do you want to do this in the first place?
The answers felt obvious once I slowed down enough to see them.
I want to grow something that gives back — to people, to the environment, and to the small pieces of nature that feel like they’ve slowly disappeared over time. The bugs and wildlife I remember seeing as a little girl aren’t as common anymore, and it made me start asking what changed… and what we can do to bring some of that life back.
I’m also endlessly amazed by watching something tiny turn into something incredibly beautiful. A single seed becoming a bloom never stops feeling like a miracle to me.
And coming from a supply chain background, seeing how far products travel — and how quality has changed over the years — really shaped my perspective. What started as a hobby of growing flowers and helping friends with landscaping slowly turned into deeper questions: How do florists actually source their flowers? Do they enjoy the process?
After a few honest conversations, I realized there’s a real desire for locally grown blooms. It supports florists, strengthens local ecosystems, and benefits the wildlife around us.
Maybe this path isn’t random after all. Maybe it’s just using the gifts God has given me — to serve others in ways that are both seen and unseen.